The Queen of Mother's Day: Why Bayside Loves Chrysanthemums

As we approach Sunday, 10th May, there is one flower that takes centre stage at our Charman Road studio: the Chrysanthemum. While many simply call them "Mums," for us, they represent a 44-year tradition of celebrating the incredible women in our Bayside community.

At Ann’s Flowers, we’ve been family-owned and operated by the same owners since 1981. We’ve seen trends come and go, but the "Mother’s Day Mum" remains the ultimate symbol of love and longevity.

The Real Florist Difference

In a world of flower factories and online warehouses, it’s easy to end up with a mass-produced box of blooms that have spent days in transit. We do things differently here in Cheltenham.

  • Hand-Selected Quality: Judy and our team of six locals hand-select every Chrysanthemum to ensure they meet the high standards our neighbours in Brighton and Sandringham expect.
  • Artistry Over Assembly Lines: We don't just pack boxes. Whether it’s a sophisticated Leaf Wrap or our popular Blooms in a Box, your arrangement is crafted by a real person who cares about the final product.
  • New Studio, Same Heart: We recently moved to a much larger space at 310 Charman Road, giving us even more room to create the perfect Mother’s Day magic for you.

Perfect for Every Bayside Home

Chrysanthemums are beloved from Elwood to Mentone not just for their beauty, but for their incredible staying power. They are the hardy, elegant choice for a busy Bayside home.

  • For the Brighton Entrance: A grand bouquet of white Chrysanthemums brings a touch of classic luxury.
  • For the Elwood Apartment: Our medium Blooms in a Box offers a modern, compact burst of colour that lasts for weeks.
  • For the Sandringham Garden Lover: Our Leaf Wrap arrangements highlight the natural, textured beauty of the flower.

Don't Miss the 2:00 PM Cutoff!

We know life gets busy, that’s why we offer same-day delivery. If you’re ordering for a Mum in Hampton, Bentleigh, or Caulfield, simply place your order before our 2:00 pm cutoff to ensure it arrives fresh at her door.

Ready to spoil Mum with the best Bayside has to offer? Explore our Mother’s Day Collection online or give us a call today and see why we’ve been the trusted local choice for over four decades.

March 19, 2026 — Marketing Team